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‘Tinder’ Launches Lighter And More Accessible Version

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Why tinder lite, how this would affect users and the company

Once Tinder launches the lighter version of the famous online match-making application, there could be more people on the platform swiping left and right, but you might not get as affected.

In the modern age of 2019, it’s uncommon to find people you know relying on the internet to find their soul mates. Truly, the Internet has offered a whole new path towards looking for ‘the one,’ which quite honestly has been widely accepted. In retrospect, it increases your scope, opens more possibilities to getting introduced to a more diverse set of people, and getting to avoid the anxiety that comes with getting to know people face-to-face, all the while having the convenience of doing it from the comfort of your home.

Tinder was a revolutionary dating application because it introduced the idea of imposing a mutual understanding between two people before they can start interacting with each other. In simple words, people need to like each other, by swiping right, before a conversation on the application can be made. That idea boosted their popularity among younger consumers, rapidly overtaking all other dating applications in the market.

From a perspective, people from the United States are Tinder’s most active users in the planet with an estimate of over 22.8 million users, a pretty large number of people who’s actively out looking for the love of their life. Globally, the BBC estimates that the online dating application has over 57 million active monthly users and 4.7 million of which are paid subscribers in Q1 of 2017.

What Tinder’s numbers tell us is that the dating application is doing extremely well even with it coming late into the competition and it is predicted that Tinder revenue for 2018 will reach $800 million. However, with more and more dating applications emerge such as Bumble, Match.com, and Happn, which also adapts Tinder’s like-first system, the company’s next step is to obviously adapt more innovations to keep up with the competition.

One solution that Tinder parent company, Match Group thought of was developing the idea that Tinder should be accessed by more people Earlier this week, they announced that they will be launching Tinder Lite.

The idea of Tinder Lite follows other numerous applications like Google’s -Go applications: Google Go, Gmail Go, Files Go, YouTube Go, Google Maps Go and Google Assistant Go. There’s also Facebook Lite, Instagram Lite, Messenger Lite, Twitter Lite, Uber Lite, Spotify Lite, and even TikTok Lite, to name a few others.

The idea behind ‘Lite’ applications is to mainly offer a version of the application that takes up much less of your phone’s memory space and, in effect, less consume less data. If you haven’t noticed Google’s applications range from hundreds of megabytes, which is why a -Go version would be more reasonable to download if you’re not really on the application as much.

However, Tinder Lite isn’t meant for U.S. consumption, although it might benefit some. Particularly, memory space isn’t much of a problem for first world countries where its citizens jump on a brand new model every few months offering more memory space. The Apple iPhone, the country’s most popular smartphone offers their latest model with at least 64GB up to 256GB.

More significantly, Tinder Lite is addressed to target other markets such as the South East Asian region as TechCrunch reports. Match Group CEO Mandy Ginsberg said that internet penetration had grown by nearly 15% in the region over the past five years, which Tinder Lite could come in beneficial because the Lite version would require much fewer internet data.

“This area has more than a dozen high-density cities with over a million people, and more young people are moving to large cities. These are really important factors that make the need for our app high,” she explained. “…We are excited about the Tinder Lite app that will be coming soon. It’s a big step forward addressing the needs of consumers there. Tinder Lite will be a smaller app to download. It will take less space on your phone, making Tinder more effective, even in more remote areas or regions. And keep in mind, these are regions where data usage still comes at a premium.” Ginsberg said.

So overall, Tinder may have a lot more users in the years to come with penetrating Asian countries but it wouldn’t affect the United States as much, after all, it’s a location-specific application, too. But one thing’s for sure, Tinder is making a great investment and will certainly make a good buck.

Tinder Lite doesn’t have a specific date yet but Ginsberg says that it will be available soon.

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Health

The Newest Sea Creatures-Inspired Tea Bags Strengthen Japanese Tea Tradition

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In Japanese culture, tea is more than just a drink. The tea ceremony, also known as “Way of Tea,” has been an essential part of Japan’s culture for centuries. This high-valued celebration is matched with a performance that mirrors grace and beauty, accompanied by a ritual activity that strengthens the familial relationship.

For centuries, the country relies on its tea business — not just to adhere to its venerable tradition — but because drinking tea has been a part of Japanese daily routine. As companies continue to venture in tea business, creative approaches on how to spice up one’s tea packaging are also booming. One great example is the recent innovation of the Japanese company known as “Ocean Teabag” — which takes the challenge of creating a different and unique approach to tea bags.

For tea lovers, the new design becomes a “breath of fresh air” since traditional tea bags have not changed for many years. The company decides to team up with an oddity shop and a local bookstore called “Village Vanguard” to produce the new animal-themed teabags that can alter people’s mood by just looking at the cute design.

Ocean Teabag was created by Takahashi Shota, who launched the first-ever product with a dolphin design in 2015. It became the talk of the town, which transpired Shota to create another set of animals to the product line. The business gained orders from outside the country — making Ocean Tea Bag be the first and only company to introduce unique designs to teabags.

Source: ocean-teabag

The custom of drinking tea, mainly for medicinal purposes, can now be associated with pleasurable reasons. From drinking the most boring bland tea comes to the new sea creature-inspired teabags. The design elevates the daily tea ritual into a zoological adventure; ranging from giant squids, otters, to red Pandas and cephalopods. Layers, folds, and perforations create the details of each creature’s body, while the outside packaging mirrors with that of the inside. So, customers will know through the wrapping what animals to choose for their tea sessions.

Source: ocean-teabag

The tea bags can be bought online or through personal transactions at a sum of 1,820 yen or $16. These tea bags once dipped, add life to your daily tea routines, simply because of the delicate folds, which look like an animal is swimming in your tea.

Source: ocean-teabag

Tea was initially valued as medicine because of its health benefits and was only available to rich people like the noblemen and emperors. The first documented evidence of tea session in Japan dates back to the 9th century when it was brought by the Buddhist monks after studying the tea culture in China.

The monks personally served “Sencha,” an unground Japanese green tea, to the famous Emperor Saga. Japanese nobles, later on, practice it, and through an imperial order in the year 816. And since then, tea plantations had become widespread in different regions of Japan.

Until today, tea becomes a daily beverage of both the affluent class and the ordinary people. It has become a symbol of a growing relationship among Japanese and their families, even nobles and commoners.

Aside from drinking tea as a way to bond and relax, one reason for the emerging tea businesses is the proven benefits of tea in our bodies. According to a study conducted by a group of researchers from Ohio State University in Colombus, tea, mainly green tea, has shown to help fight obesity and inflammation. The findings indicated that the said tea encourages the growth of good gut bacteria which lowers the risk of obesity.

However, today, Japan faces one of the pressing issues with regards to its tea farming. The Japanese Ministry of Agriculture and Forestry in 2016 indicated that the area used for tea farming declined from 46200 hectares to 43100.

Although Japan is the eight largest tea producer in the world, tea farming itself, unfortunately, decreased in the past years. One reason is the continued support of local government to private companies which build establishment and other infrastructures in areas where tea farming is mostly found.

With this, the country relies mostly on tea imports from other countries, including China. Ocean Tea Bag supports local tea producers and hopes that its newest sea creature-inspired tea bags will continue the country’s tea tradition and strengthen the bond between Japan and its people.

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Lifestyle

How London’s 360-Degree Infinity Pool Is Becoming A Reality

An infinity pool with a 360-degree view of the London skyline on top of a 55-story building.

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Infinity London | Photo From: Compass Pools

London is eyeing for an all-new attraction in their tourist-packed city. It’s not another bridge or another historic building though — it’s an infinity pool with a 360-degree view of the London skyline on top of a 55-story building.

When Compass Pools first released the concept photos of the world’s first 360-degree infinity pool, people on social media went haywire with satirical comments about its construction and purpose.

Compass Pools, a United Kingdom-based pool maker company, is taking charge of the entire construction, including the proposed 5-star hotel which the pool will be standing. The hotel (that they’re going to name Infinity London) is presumed to be located at Central London.

Infinity London Overlooking Central London
Photo From: Compass Pools

However, as both exciting and intriguing as the project may sound, people still can’t wrap their heads around the idea of a hotel whose roof is entirely comprised of a pool. The thought of getting in and out of the pool is baffling since there are no visible stairs or ladders of any sort.

David W. Mack, an American comic book artist, and writer, known for his creator-owned series Kabuki and for co-creating with Joe Quesada the deaf Marvel Comics superhero Echo, said on Twitter that he “still [has] no idea how you’re expected to get into this thing,” even after reading the article several times and studying the photos for 5 minutes.

Beth Mccoll, a London-based freelance writer, advice columnist, and author, humorously told that London Infinity’s 360-degree infinity pool is a byproduct of “someone who played a lot of Sims.”

In actuality, the infinity pool will have an entrance and an exit, just not in the usual places where you’ll find one on any other regular swimming pool.

Described as a death-defying swimming pool, Infinity London’s pool will be accessed through a submarine-like chamber. The door spirals upward and downward to enable the entrance to rise and hide above the pool’s surface to allow guests to go in and out of the area.

It sounds way too technical for a pool entrance, but the pool designers were adept at making the pool a full experience with zero uncluttered side profile. “Normally a simple ladder would suffice, but we didn’t want stairs on the outside of the building or in the pool as it would spoil the view – and obviously you don’t want 600,000 liters of water draining through the building either,” the company says.

Moreover, Compass Pool’s swimming pool designer and technical director Alex Kemsley said, “architects often come to us to design [rooftop] infinity pools, but rarely do we get a say in the building design because the pool is usually an afterthought.”

“But on this project, we actually started with the pool design and essentially said, ‘how do we put a building underneath this?’

“When we designed the pool, we wanted an uninterrupted view, both above and below the water.”

Compass Pool Infinity London Glass Floor
Photo From: Compass Pools

Moreover, the proposed infinity pool — which will house over 600, 000 liters of water — will be made with cast acrylic sides instead of glass. According to Compass Pools, using cast acrylic will reflect light similar to that of water to give the illusion of a completely clear pool. It will look as if there’s nothing holding all of that water in place.

Other than the side, it will also be feature a transparent floor, “allowing the visitors to see the swimmers and the sky above them.” Additionally, the designers plan to construct the marvel as a “sparkling jewel-topped torch at night” with the help of a spectrum of lights.

Finally, the pool also boasts its innovations on renewable energy. The water will be heated using waste energy from the building’s air conditioning system.

The pool will also be fitted with a built-in anemometer to monitor wind speed and will be linked to a computer-controlled building management system that will regulate the pool’s temperature and ensure the water doesn’t spill onto the streets below.

One thing’s for sure, this pool is very technical, and Compass Pools have covered all the necessary checkpoints to enable the construction of London’s next tourist attraction.

Construction of the pool could begin in 2020 if partners and contractors are confirmed.

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Amsterdam Reacts To Over Popularity With tourists

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Amsterdam suffering due to over tourism
Photo: Makiko TAKEMURA | Flickr | CC BY 2.0

Amsterdam is known for its tulips, having more canals compared to Venice, its historical museums, and liberation towards sex and drugs — as seen in their Infamous Red light district. But recently, the country is viewed “not so fond” of having visitors around.

CNN’s Richard Quest and some of his colleagues interviewed some citizens to get to know more of the problems that Amsterdam is facing because of over tourism. Too many travelers adore the Amsterdam, which sometimes, too many for the city to handle, said Ellen Van Loon who works at a Dutch Architectural Firm OMA, an organization in charge of making plans for the town.

Van Loon accepts the fact that tourism plays an integral part in the country’s economy, adding an estimate of 82 billion euros ($91.5 billion) yearly. Most locals are “worried” that “soaring” travelers are crowding and may jeopardize the city.

The city is not a stranger to the over tourism trend that other European travel destinations experience. In this generation where airline fares are less expensive, and online bookings are quick and easy; tourists overwhelm these beautiful destinations in an unsustainable way.

Last 2018, an estimated 19 million tourists went to visit the capital of the Netherlands, which is has a population of 850,000. And the influx of Amsterdam tourists is forecasted to continuously “rise” from 18 million in 2018 to 42 million in 2030; 50 times higher than the city’s population.

Some of the proposed solutions involve discouraging groups of annoying tourists by either setting a limit or close down lodgings, hotels and popular souvenirs/entertainment products and ticketing outlets. Also, to promote other travel destinations in the Netherlands — some of the mentioned solutions are currently implemented.

Last December 2018, the famous “I Amsterdam” sign was taken away from the city’s leading art gallery upon the city’s request since it’s inviting too many tourists at a minimal space. It was relocated to a less well-known spot to lead travelers away from the city’s center.

One of Amsterdam’s famous icons, the tulips, have also been affected by mass tourism. Some selfie-loving visitors are wrecking flower fields. This prompted the tourism board to create a Guide of Dos and Don’ts when taking pictures.

Furthermore, to prevent travelers from ruining tulip fields while taking selfies, slogans with the label, ‘Enjoy the flowers, respect our pride’ are established within the area to remind tourists. Other garden owners also decided to put fences to secure the flowers.

One of the other reasons why tourists are attracted to Amsterdam is because of its liberalism and freedom — which is seen in its Red light district. The place is full of pubs, sex shops, and prostitutes in glass booths.

But this year, the city government declared to end the tours of the district because sex workers are treated as a tourist attraction and locals can no longer tolerate rowdy, binge-drinking, and vomiting travelers. The ban will be effective starting January 1, 2020, to give time to tour companies to close their business gradually.

Amsterdam is not the only European city to face over tourism problems. Other cities such as Barcelona, Dubrovnik, and Venice also did.

Currently, the Netherlands tourism organization decided to halt promoting the nation’s tourism industry. According to their Perspective 2030 report, which was released this year, their focus will be on managing the destination compared to promoting it.

The report also included the country’s plan of action, considering that the if right measures are not done, an overabundance of visitors will affect Amsterdam’s livability.

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