Porn Startup Unlike Others

Porn StartupPhoto: gaelx/Flickr

Caroline Spiegel is launching a porn startup that’s bound to change how women pleasure themselves and the ideologies that comes with it.

Spiegel may be a familiar name in the tech industry, as she is the sister of the Snapchat founder, Evan Spiegel.

Somewhat like her brother, Caroline is launching her tech startup. She calls it Quinn, a pornography site that puts the focus on women’s self-pleasure as reported by Techcrunch.

However, unlike what most of the $30 billion sex-tech industry, the 22-year-old Stanford University senior is launching a porn website without images or videos, and will be supplied by text and audio-only content. She describes it as “a much less gross, more fun Pornhub for women.”

Specifically, Caroline is launching the so-called porn website when she found the need that women need a better source to aid them in pleasuring themselves.

The discovery was led when Caroline was intensely suffering from anorexia that caused sexual dysfunction. She says,  “I started to do a lot of research into sexual dysfunction cures. There are about 30 FDA-approved drugs for sexual dysfunction for men but zero for women, and that’s a big bummer.”

The double standard that exists where men can pleasure themselves freely with something as basic as masturbation, women are often looked down at the thought of pleasuring themselves.

Although female masturbation isn’t illegal, the norms created around it forbids women or are judged heavily from doing so, both from men and women alike.

“Basically, there’s this idea that for men, masturbation is an innate drive and for women, it’s a ‘could do without it, could do with it.’ Quinn is going to have to make a market alongside a product and that terrifies me,” Caroline tells Techcrunch. “But that’s what excites me the most about it, because what I’m banking on is if you’ve never had chocolate before, you don’t know. But once you have it, you start craving it. A lot of women haven’t experienced raw, visceral pleasure before, [but once we help them find it] we’ll have momentum,” she adds.

Caroline wants to start a movement surrounding these norms, starting with removing the visual content seen in usual pornographic sites that are, more often than not, intended to please men as they are directed at the male gaze.

The male gaze is a point of observation or even voyeurism on the female’s body. “The basic idea is to make people feel like it’s okay to experience pleasure. It’s hard to make something like masturbation cool, so that’s a little bit of a lofty goal. We’re just trying to make it feel okay, and even more okay than it is for men,” Caroline says.

In exchange, there would be no telling of what a woman’s body should look like when participating sexual activities.

Caroline says photos and videos can create body image pressure, but with text and audio, anyone can imagine themselves in a scene. “Most visual media perpetuates the male gaze … all mainstream porn tells one story … You don’t have to fit one idea of what a woman should look like.”

Moreover, Caroline points out that women are also often judged if they pay for porn site subscriptions. To remedy that, she wants to make Quinn a public website that anyone can open at anytime.

Also, it will be an open source website where anyone and everyone can contribute by submitting their stories, both written or orally. “There’s no visual content on the site — just audio and written stories. And the whole thing is open source, so people can submit content and fantasies, etc. Everything is vetted by us before it goes on the site,” Caroline says.

If all goes well, Quinn could potentially serve many women who are curious and who wants to pleasure themselves. It could also make do for women with partners in life who doesn’t know how to pleasure a woman.

As of the moment, the website is still undergoing construction. But funding-wise, Spiegel has secured a million dollars for her project. She even claims that her brother wasn’t involved in the funding but is appreciative of his support and advice along the way.

Quinn is available only as a private beta. The site is scheduled to launch to the public on April 13, TechCrunch reported.

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