Mercedes-Benz Fashion Week kicked off in New York at Manhattan’s Lincoln Center on Thursday and lasts through February 14. An event that draws in more than 200,000 attendees to New York with hundreds of labels going down the runway.
From buyers, editors, photographers and all the way down to the models, Fashion Week is where the Fall 2013 tone starts to come together.
“There are early indications that people are having a love affair again with the idea of grunge,” said Ken Downing, fashion director of luxury department store Neiman Marcus. “When I say grunge, people always kind of grimace, but it’s not an absolute interpretation from the past. There’s a real girliness to it.”
The return of grunge and punk for Fall 2013 is all part of a rock ‘n’ roll theme experts expect to see in collections by the more than 90 designers.
Experts are saying, by the looks of Fashion Week, the Fall 2013 color theme is earthy. It’s all about the browns, camels and added orange, purple, plum and magenta.
Downing predicted that red will become the new “pop color,” due to first lady Michelle Obama wearing a red Jason Wu gown at the inaugural balls last month.
“Red is going to be very important on many of the runways,” Ogura said. “Women are very emotionally drawn to red, and it’s always very popular.”
More than 900 fashion companies are headquartered in New York City, the fashion industry employs around 173,000 people and generates nearly $2 billion in annual tax revenue, according to the New York City Economic Development Corp. Mayor Bloomberg estimates that the semi-annual Fashion Week event will generate a total economic impact this year of $865 million for the City.
“With its impact of nearly 900 million dollars this year alone, Fashion Week is further proof of this industry’s critical importance to New York City’s economy,” said New York Coty Economic Development Corporation President Seth W. Pinsky. “That is why we in the Bloomberg Administration continue to work with industry leaders to implement innovative programs that will ensure the industry’s long-term health and maintain New York City’s reputation as the fashion capital of the world.”
“New York’s fashion industry is a magnet for talent from around the world and an engine for job creation in all five boroughs,” Deputy Mayor for Economic Development Robert K. Steel said. “Supporting the fashion industry has been an area of significant focus for Mayor Bloomberg’s economic diversification strategy.”
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Mercedes-Benz Fashion Week Fall 2013 Collections