One of the Super Bowl Game 47 commercials that will be sure to get a lot of water cooler talk this year will be Budweiser’s Clydesdale themed spot. The tear jerker connects people with the well known Clydesdale horses that are famous and historical to the Budweiser beer brand.
There is some actionable social components to the Budweiser advertisement as well as they encourage people watching it to, “help name the baby Clydesdale seen in this commercial.” People are then informed that the way they can help name the Budweiser foal is by contacting them on Twitter @BUDWEISER and using the hashtag #CLYDESDALES with their name. The call to action in the Super Bowl ad says specifically, “Tweet us your names using #Clydesdales.”
If you’re sitting next to some tough guys in your family, your boyfriend or your brothers, be sure to keep an eye on them when they catch this Budweiser Super Bowl Commercial for the first time and see if they reveal a tear. The progression of the video lays out a heart tugger situation where the horse trainer that had raised the baby Clydesdale runs into him again three years down the road.
When everyone thinks the horse trainer might have to face that the Clydesdale has grown up and forgotten him, the horse comes running to his side. The final part of the video all takes place in Chicago during a large parade. As the horse trainer and Clydesdale, “hug” in a horse kind of way the song, “Landslide” written by Stevie Nicks and performed by Fleetwood Mac lulls you into naming Budweiser’s brand new member to the Clydesdale team.
What would you name the new Clydesdale?
2013 Budweiser Super Bowl Ad — The Clydesdales: “Brotherhood”
See Budweiser’s 2013 Super Bowl ad featuring our famous Clydesdales horses — and introducing our newest foal, who was just 7 days old during the shoot.
Check out the extended version of our 2013 2013 Budweiser Super Bowl Ad featuring the Clydesdales — and our newest foal.
Written by Stevie Nicks, performed by Fleetwood Mac