A self-published ebook called Six Week to OMG: Get Skinner Than All Your Friends has become the top of the bestseller list and also gave the author a seven-figure book deal.
The book is written by a British sports scientist and celebrity personal trainer who goes by the pen name of Venice A Fulton and real name Paul Khanna. The author claims to use a mix of nutrition, biochemistry, genetics and psychology to help readers lose 20 pounds of body fat and reduce cellulite.
Problem is, the OMG Diet seems to be a trend among teens and could trigger an epidemic of eating disorders. Psychologist Deanne Jade, of the National Center for Eating Disorders said, “Teenagers will try anything. They’ll sit in a cold bath for hours. This diet uses psychology against vulnerable young people and will encourage unhealthy competition to lose weight.”
The OMG Diet plan suggest to skip breakfast. Consultant Dietitian and Sports Nutritionist Linia Patel gave an expert view on skipping breakfast saying, “Skipping breakfast is a weight-loss disaster. When you wake up your body produces cortisol, a stress hormone that helps store fat. If you don’t eat, you are putting your body under more strain and stress and therefore more likely to gain weight around the middle. Also, you will want sugary and fatty things when you’re really hungry, which add to weight gain.”
The OMG Diet also says to drink coffee before working out. The OMG Diet book author, Fulton says that the caffeine in black coffee will help boost your exercise routine and writes, “It’s nature’s cheap and secret potion.” But he warns against adding any milk or sugar to your drink, because “either would tell your body that food’s arriving.”
Psychologist Deanne Jade stated that sitting in cold baths can damage a person’s immune system and also added that drinking black coffee stimulates the adrenal system, leaching minerals and vitamins from the body and damaging the thyroid. “You can lose weight in a million wacky ways. But you’ll put all it all back on again and you may have damaged your body, brain and appetite control for ever.”
It doesn’t stop there. The OMG Diet plan also suggests to take cold bath and showers as well as give up fruit. What kind of ‘diet’ is this?
Author Venice A Fulton writes, “For some people to get skinny, it makes no difference whether they get their daily carbs from cans of Coke or from broccoli, for six to 12 weeks there’s no harm in using this knowledge to get super-skinny.”
Dr Ian Campbell, a GP and weight loss expert said, “My first thought is OMG! This book is encouraging extreme behaviour. Teens are very vulnerable to diet fads, especially quirky ones like this. The advice is hypothetically correct but in reality will have little effect on weight loss and some of the advice like taking ice cold baths can be very dangerous. This is a cynical attempt to sell huge numbers of books and I certainly wouldn’t recommend it.”